
Brand of the Week: ASYSTEM
Luxury skincare, which is a booming market within the beauty industry, hasn’t traditionally been tailored to men.
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Sign upSWIMS reinvents classics that are smart, elegant, weather-friendly, and infused with utility.
Founded in 2006, SWIMS reached fame with its reinvention of the classic rubber galosh and has since expanded its range to include footwear, apparel, and accessories for the modern man. SWIMS reinvents classics that are smart, elegant, weather-friendly, and infused with utility.
SWIMS is currently stocked in 30 markets globally, including high-end department stores Saks Fifth Avenue, Neiman Marcus, Nordstrom, Printemps, and KaDeWe. They also offer lifestyle essentials through their website, their Oslo-based concept store, nine licensed SWIMS-branded stores, and two company-owned outlet stores.