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What Are The Most Popular Australian Clothing Brands?

Australian fashion brands have created a serious name for themselves internationally.

What Are The Most Popular Australian Clothing Brands?

Calibre →

As one of the more prominent fashion labels in Australia, Calibre has been making premium products for men for over 25 years. And their collections are always contemporary and made up of well-tailored casual garments, blazers, and sharp suiting.

Billabong →

Straight out of the Gold Coast, Billabong has been a staple in Australia's beachy fashion scene since its inception in 1973. You'll find some of the best swimwear and ready-to-wear items and a pretty low cost. Can't beat that!

Cotton On →

Think of Cotton On as the H&M of Australia. You've probably seen a few stores at your neighborhood mall (when those were a thing). Their items are ridiculously cheap, made with organic cotton, and not too bad of quality. Great if you're looking for t-shirts, underwear, and other basic items.

Country Road →

Country Road touts itself as a holistic lifestyle retailer. Their simple aesthetic has become synonymous with the brand. They cover designs for men, women, kids, and even your home. Perfect if you have a very chill aesthetic.

Driza-Bone →

Completely focused on a western vibe, Driza-Bone has famously crafted oilskin products for over 120 years. Their items are waterproof and they've got unique outerwear that will be a perfect addition to your closet for the fall and winter.

Hard Yakka →

With a focus firmly on workwear, they've become synonymous with quality, toughness, and durability since the 1930s. It really has become an Aussie icon (even in New Zealand), developing workboots and other winter-focused items.

HoMie →

HoMie is a not-for-profit streetwear brand coming out of Melbourne. Their goal is to help support young people affected by homelessness. 100% of their profits go toward achieving their mission. If you're looking for new street-style items with an amazing cause, look no further.

Industrie →

Founded in 1999 and based out of Sydney, Industrie has become a major institution in Australian men's clothing. Their goal is to create practical and affordable items. Another great brand if you're looking for basics.

KingGee →

Created in Sydney, KingGee has been around since 1926. Focused on workwear, KingGee has evolved with the changing needs of the work environment. Their products are industrial, and if you're out in the field often but want to look stylish, you can't go wrong.

Ksubi →

Ksubi is one of the more coveted Australian labels in the world. A streetwear-focused brand, Ksubi has brought couture from Australia to the forefront. The brand has been on some famous A-list celebrities...  like A$AP Rocky, Kendall Jenner, and much more.

Quicksilver →

Quicksilver is mostly known for the US surfing scene. But did you know they were founded in Australia first? Wild right. I never know that myself. If you're looking for swimwear, you simply can't go wrong with Quicksilver.

Saba →

Carrying womenswear and men's clothing, Saba takes on 2 parallels. Unique prints and simple basics. If you're in a warmer environment, you can snag some of these essentials items for this coming fall season.

Zanerobe →

Another street style brand coming out of Australia, Zanerobe, is known for its joggers and chinos. You can find a lot of really great essential items that are streetwear-focused without breaking the bank.

Akubra →

Akubra is a retailer taking on country living with an Aussie vibe. Straight out of Melbourne, they make high-quality headgear since 1874. It can get a little pricey, but if you're looking for western headwear, this is the place for you.

Assembly Label →

Assembly Label is a full-on lifestyle brand covering essentials, outerwear, and homeware. And they've got serious warehouse sales on the regular.

Barney Cools →

Beginning in a shack in Sydney, Barney Cools is one of my all-time favorite Australian fashion brands. They've hit a home run on all spectrums. They take sustainability seriously by using 100% recycled products. And they've got some unique streetwear designs that you simply can't wrong with. Add that with a touch of a 70s vibe.

All, Story of the Week


March 28, 2022

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