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Brand Of The Week: Off Hours

A design company with a focus on functionality, comfort, and the everyday pleasures of life.

Brand Of The Week: Off Hours

The label ‘loungewear’ has always felt uninspired by founders Rebecca Zhou and David McGillivray. They wanted Off Hours to be much more than just “sleepwear.” So they decided to make their own category: “inactive-wear.”

The focus is really comfortable clothes for wearing at home. We all know being active is an important part of a healthy happy life. But with more attention being spent on recovery, they've decided to tackle the underrepresented: rest and self-care. Their goal is to help you switch off, whatever that looks like for you.

The first product they’ve developed is their signature ‘The Homecoat’. It’s a quilted robe that’s the closest you can get to actually wearing your comforter without cutting a couple of arm holes in it. The Homecoat was born from an obvious realization that we’re not just sleeping in our sleepwear. When we come home after a long day we want to put on something comfortable. Yet, most options are either ugly and frumpy, extra lacey and frilly, or just some ancient thing that’s managed to survive multiple Good Will clear-outs. So they set out to create their own––something which was super soft, practical, yet also had a design sensibility to it (something you wouldn’t mind being seen in by the delivery guy).

All, Brand of the Week

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March 27, 2022

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